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Zróżnicowanie innowacyjności przedsiębiorstw hotelarskich w Polsce − studium empiryczne

Marcin Olszewski, Barbara Kowalczyk

2017 PRACE NAUKOWE UNIWERSYTETU EKONOMICZNEGO WE WROCŁAWIU, z. 473, s. 390-398

The competitiveness of tourism enterprise largely depends on its ability to create
innovations. This empirical article presents the results of the quantitative study carried out in
400 Polish hotels. The aim of this article is to identify the level of innovation activity in hotel
companies in Poland and its differentiation in terms of size, standard and affiliation to a hotel
chain. The first part of the article presents a review of previous studies on the differentiation
of the innovation activity in the hotel industry. The second part introduces the methodology of
empirical research. The results are presented in the third part. The survey shows that the most
innovative hotels in Poland are large and belong to international hotel chains.

http://cejsh.icm.edu.pl/cejsh/element/bwmeta1.element.desklight-ff2f8575-169f-4c6a-b6e9-1bc133636416